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Population Foundation of India is an advocacy organisation that addresses population issues within the larger discourse of empowering women and men, so that they are able to take informed decisions related to their fertility, health and well-being. The following projects are part of PFI’s advocacy initiatives:

Advance Family Planning (AFP) is aims to increase the financial investment and political commitment needed to ensure access to voluntary, high quality family planning services through evidence-based advocacy. The project has been running since 2012, with a focus on Bihar and Uttar Pradesh.  The Programme has been playing a crucial role in strengthening the state family planning programme especially in districts with poor family planning indicators. The District Working Group model of convergence, implemented by AFP has shown that even with very little investment, it is possible to implement high quality work at the district level. The programme is in its seventh year of implementation and in its final year of partnership with the Johns Hopkins University.

Realising Commitments to Family Planning is being implemented by PFI with support from Bill and Melinda Gates Foundation. The programme aims to increase funding and support to improve programs and expand quality family planning services, including birth spacing methods, using a choice based approached and women’s empowerment framework. The objective of the programme is to improve the knowledge of key stakeholders by highlighting the urgency to increase the availability of quality family planning services with an expanded basket of contraceptive choices in the country. The programme has been running since 2014

PFI is also working in Rajasthan towards ensuring that young people know about sexual and reproductive health topics and where to access services with support from Children's Investment Fund Foundation (CIFF) through Feminist Adolescent Youth led Action. At the district level, in collaboration with local NGO partners, PFI will work in the villages of  Bundi, Karauli and Dungarpur to cultivate ARSH (adolescent reproductive and sexual health) champions who will amplify the ARSH agenda to raise commitments, improve programs and increase access. The project started in 2018.

In Uttar Pradesh, the Matrix project is being supported by supported by the Children’s Investment Fund Foundation (CIFF). The project aims to strengthen the implementation of the National Adolescent Health Program (Rashtriya Kishore Swasthya Karykram - RKSK) using a multi-sectoral approach. The project in its intervention period from December 2018 to October 2019 aims at increasing service uptake among adolescents, accessing services in Adolescent Friendly Health Clinics (AFHCs), especially sexual reproductive health services through various strategies and approaches such as celebration of Adolescent Heath Days, capacity building of service providers, peer educators and data operators, strengthening the Adolescent Friendly Health Clinics and increasing the budget expenditure under RKSK at district level.

Initiated in 2005, Advocating Reproductive Choices is a coalition of like-minded civil society organisations working in the field of sexual and reproductive health. Its advocacy initiatives primarily address issues related to unmet needs for contraception. ARC aims to expand contraceptive choice for the Indian population by widely promoting and making available safe and affordable, effective and high quality contraceptives in the public and private health service delivery system. The coalition also aims to reposition family planning at the national level in the context of maternal health outcomes. The four major focus areas for ARC are: Injectables, Intrauterine Contraceptive Devices, Emergency Contraception and Non-Scalpel Vasectomy. Population Foundation of India is holding the ARC Secretariat since 2005.